Posts Tagged lisa hanfileti
Posted on May 20, 2009 by Yael
I will start by saying that I am no big expert about SEO.
I’m not a small expert either.
I’m a person who has a lot to do with websites, as this is what I do- run and manage websites- and along the way I learn new things.
Those of us who have a website, should also teach themselves about promoting the website.
If you have someone doing it for you- that’s great, but even then, there are things you can do all on your own. I think it’s important to know how to do at least some of the things by yourself, and some of it can be done completely off-line.
I am here to give 5 tips, 5 of many tips, hoping it will help you grow traffic to your website.
Posted on April 27, 2009 by Yael
One of the best things about having a blog about Chinese Medicine is being connected to other colleagues. Other people who love Chinese Medicine just as much as I do.
I also get the chance to be updated with new ideas and new resources- it makes me feel rich, and it makes me understand just how much is being done in Chinese Medicine all around.
So this post will be dedicated to those new things I managed to pick up will surfing the Internet.
Insights For Acupuncture: Lisa Hanfileti is busy, busy, busy! After giving us live webinars and a wonderful e-Book, she brings us a new blog, packed with information about marketing your clinic.
Posted on March 16, 2009 by Yael
It all starts with a personal story
Lisa Hanfileti is an acupuncturist from Oregon in the USA.
She graduated from school and opened her business, and due to a family illness sank into debt which almost cost her her clinic.
Lisa decided not to give up and made a huge change on a business level. This change lead to today, where she has a successful clinic, she earns money from her clinic and her website (check Lisa’s website by clicking here), and now she wrote an e-Book, in which she shares her experience with the rest of the community.
The personal story is the story of the community
Lisa’s story is not a rare one.
In many places in the world- including Israel, the USA and many countries in Europe- we have many who graduate each years, and we know that they all face the problem of finding their path to success after 4 years of school.
In Israel, you can add the problem of not having even one single hour of business school- there’s nothing that leads students to think that they will be running a business.
We also know that many people don’t survive the tough market and leave, which might make some of us feel relived, but I think it’s a cause to worry. Is there any guarantee that one of those numbers will be me? In a year? In two years?
I would like to mention that this is true for all professions of the complementary medicine, not just Chinese Medicine.
Posted on February 21, 2009 by Yael
One of the things that trouble me the most is the lack of information the Chinese Medicine community in Israel has in regards to marketing and business.
This was one of the main things that drove me to open my own website, and what drove me to try and become an information center for the community in regard of Chinese Medicine, but also to be the place where people go to in order to open a clinic and actually be successful.
This might sound as if I give business consultation- which I don’t. But I do urge people to understand a number of important things:
Being a practitioner means that you are actually opening a business. No matter how you look at it, no matter what you think of business- you become a business person, and in order to do well you need to learn certain things. Another option is to hire people to do the things you don’t know how to do.
